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Credibility is in the eye of the beholder

We’re currently at work on a second book about credibility and have been discussing the definition. One of our colleagues made an interesting point – that credibility isn’t something you can bestow upon yourself. It’s not like honesty. You can’t say I am credible, therefore I must have credibility.

Credibility is in the eye of the beholder. It’s all about how other people perceive you. You can know all there is to know on a given subject, you can be honest, confident, and of the highest integrity, but at the end of the day it is other people that get to decide whether you are in fact perceived as credible.

In this case, as in many others, perception is reality.

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